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April York on redefining the human element for a 'revenue cycle revolution'

Eric Bailey, Project Manager, Digital Events & Video
When patients are given multiple options to satisfy their financial obligations, the ability to pay their bill becomes more manageable.

April York, Novant Health's senior director of Revenue Cycle Services, explains how Novant designed their process and workflow around the individual experience in what they are calling the "revenue cycle revolution."

Novant analyzed their data to determine patients who wanted to pay their obligation but struggled in the current system to do so. Navant considered the elements they could control and explored multiple options patients could satisfy that financial obligation. "If we give them a single option and narrows their scope to pay. Give them multiple options and timeframes, it's more affordable for them," said York.

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